life cereal Mikey’d Up

We know parents think it’s pure chaos but how do kids view their mornings? That’s what we set out to discover - by mic’ing up two real families. We captured every beautiful, crazy, chaotic morning moment—and a whole lot of lovin’ life in the process.

This is Mikey’d Up!

Beyond the short documentary-style film, we partnered with singer and actress Adrienne Bailon to share her take on the mornings with kids.